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Joe Leech is an expert in product design strategy, UX and applying psychology in design. He’s recently written a book, “Psychology for Designers,” in which he focuses on recognising and using psychology as a design tool. He’s now a product consultant who works with a range of companies: “I plug into
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Learn about the specific nature of usability and use it to both design more effectively, and grow your website’s usership. Make sure it's not overlooked!
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15 Applications of Artificial Intelligence in Marketing Mapping the most effective AI technologies for marketing across the customer lifecycle AI technology is a hot topic in marketing at the moment, but AI is.
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When I was selected for the CIO role back in 2015, I was a somewhat untraditional choice. I did not come from IT - my first job in Equinor more than 20 years ago was in fact working as a catering assistant on an oil rig offshore while completing a non-technical master’s degree.
For marketers, this coming holiday season is more important than ever. That's because for the first time phones will be the preferred shopping device.