13 hours ago
Social media marketing is the fastest growing marketing trend with reported 9 out of 10 businesses employing some form of marketing campaign on social media.
Social media has been around long enough that you're already sold on the need. But a complete social media marketing plan? That's a bit more complicated. Luckily, one of the best parts of the modern age is that information is out there. Some of it is piece-meal, requiring you to
The best social media marketing resources for each social channel
A step-by-step approach to build your social media marketing strategy with examples. Set marketing goals. Define target audience & create buyer personas. Select the right social media channels. Research your competitors. Plan your content.
Does you business have a documented social media strategy? If not, you aren't alone. Use this step-by-step guide to create a purposeful social media marketing strategy.
A social media marketing strategy acts as a guiding light for marketers, increasing brand awareness, driving customer loyalty and capturing new audiences. A successful strategy can drive traffic back to your website and often shows a higher Return on Investment (ROI) than paid marketing efforts...